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Introduction to Google SEO Optimization Professional

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Google SEO (Search Engine Optimization), also known as Google Search Engine Optimization, is a technique to improve the ranking of websites in Google. SEO is a technique to optimize the content, structure, and external links of a website to make it more compatible with the search engine spiders, so as to improve the ranking of the website in search results and increase the website traffic, thus achieving the purpose of online marketing. Search engines have their own rules and algorithms for including web pages (about 200 algorithms), and when we make a website, we make the content, structure and other aspects of the website suitable for search engine rules and algorithms, so that search engines can quickly read and analyze the content on our website.

The essence of search engine optimization is to build a website that search engines and users love. Google's new 2018 algorithm, with its emphasis on user experience, is listed as the third most important factor affecting Google's ranking. It pays close attention to the way users interact with search results, such as website click-through rate, dwell time, bounce rate, etc. These tests are the user experience. When you make a query in the search engine, it combs through its huge database of web pages to provide search engine results pages (SERPs) where pages are ranked by relevance and popularity. The more relevant the result, the higher the ranking ......

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